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The Double-or-Nothing Guarantee
Double your leads or sales. Or we refund our fees.
You get 12 months of our best work. If the leads or sales haven’t doubled by the end of it, you get back every dollar of fees you paid us.
For businesses that qualify in our first chat.
- Promise
- Double your leads or sales
- Time
- 12 months
- Counted in
- Your own records
- If we miss
- We refund our fees
How it works
01
A first chat
We look at your numbers together and tell you straight whether the guarantee fits. We only offer it when the numbers say we can do it.
02
Your starting line
We agree what we’re counting, leads or sales, and set your starting number from your own records. It goes in writing.
03
12 months, counted live
We run the plan. You can watch the count in LabOS whenever you like, measured against your KPIs, live.
04
Double, or your fees back
If you haven’t doubled by the end of month 12, we refund the fees you paid us.
Why we can offer it
Most agencies can’t guarantee anything like this because, eh, let’s see… they just aren’t very good marketers. And they don’t accurately measure anything that matters. We measure everything with our proprietary LabOS, so we can put our fee on it.
In simple terms, we measure what really matters. And that’s the number we promise to double.
Meta and Google say
Your business recorded1
- Spend, all channels3
- $192k
- Return on that spend
- 4.1×
- Each ad platform counts its own wins, so added together they run high.
- We report the number your business recorded.
- Measured against everything you spent across channels.
Who it’s for
A plan built for leads or sales
It covers the work that brings them in: paid search, paid social, landing pages and the follow-up.
A number to double
When there’s a real starting point and nobody has to guess.
Room to grow
If our first chat says doubling isn’t realistic for your business, we’ll tell you, and we won’t offer it.
Both of us doing our part
You keep the budget we agree, follow up leads quickly and let us see your numbers. We do the rest.
Questions
Q1 What’s the catch?
Nothing hidden. You need to qualify, and do your part: keep the budget we agree, follow up leads quickly and give us access to your numbers. All of it is written into your agreement before you start.
Q2 Leads or sales: which one do we count?
We decide it with you before we start. Most service businesses count leads; online stores usually count sales. Either way, it’s one number, agreed in writing.
Q3 What counts as a lead?
An enquiry from someone on your website, landing page or via platforms, depending on our plan, and we write the definition into your agreement so there’s no guesswork.
Q4 Who decides whether it worked?
We count leads or sales through LabOS, our platform, which you can access 24/7 as well. We use attribution methods like server-side tracking to ensure accuracy. If the metrics we agreed on are hit, we celebrate together, and hopefully make a new plan for the following year!
Q5 Is it still no lock-in?
Yes. You can leave whenever you like. The guarantee applies when you stay the full 12 months.
Q6 Does every service qualify?
No. It covers plans built to bring in leads or sales. Brand, video, outdoor and recruitment work is judged differently, so it sits outside the guarantee.
Q7 Does it work for franchise networks?
It can. Every network is set up differently, so we work out with head office whether and how it fits yours.
Get started
Find out if
you qualify.
A free 30-minute chat with a strategist. We’ll look at your numbers and tell you straight whether the guarantee fits your business.
Get started →