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Always on, always on brand.

Posting every week is hard to keep up. We plan the calendar, make the content, post it and look after the comments.

Free · 30-minute chat · You keep the plan

A scientist on a step ladder hangs the last frame in a grid of twelve framed still lifes of flasks
Fig. 1 · Social media management

Sound familiar?

  • Symptom 01

    The last post went up three weeks ago.

  • Symptom 02

    Your posts lack a holistic strategy.

  • Symptom 03

    Comments and reviews go unanswered.

§ 01

What's included

  1. 01

    Content calendars

    National and local, planned a month ahead.

  2. 02

    Content creation

    Posts, stories and short video.

  3. 03

    Community management

    Comments and reviews answered in your voice.

  4. 04

    Franchisee content

    Local posts that keep each location active.

§ 02

How we run it

  1. Step 1

    Plan

    A calendar built around your launches and seasons.

  2. Step 2

    Post

    Made, approved and published on schedule.

  3. Step 3

    Learn

    What gets a response shapes next month’s calendar.

Every month runs through LabOS, our own platform, so each result feeds the next plan.

§ 03

Who it's for

§ 04

Proof

“Partnering with The Marketing Lab has made a real difference to our brand and business. From day one, they hit the ground running, seamlessly becoming an extended arm of our marketing team. Their ability to handle the challenges and diversity within our franchise network has been valuable, especially in the rapid execution of local area marketing campaigns.”
Reviewer Lyne Duong, Marketing Manager, The Cheesecake Shop
§ 05

Questions

Q1 Do you post for individual franchisees?

Yes. We run a national calendar for head office and a local one for franchisees, so every location stays active without each owner having to do it.

Q2 Who approves the posts?

You do. Content is shared ahead of time for sign-off, then we publish it.

Q3 Do we have to sign a long contract?

No. There are no lock-in contracts. Clients stay because the work is paying off.

Often paired with

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See what we'd
test first.

A free 30-minute chat with a strategist. We’ll look at your numbers and tell you where social media management fits in your first plan.

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