WHO WE ARE
BUILT TO SUPPORT FRANCHISE BUSINESSES
Founded in 2017, The Marketing Lab has grown from supporting one national franchise brand to now supporting over 25, as well as hundreds of franchisees globally. This growth has come almost entirely off the back of referrals from our clients – a testament to the value we provide every day to the businesses we serve.
We cut our teeth finding ways to deliver value-driven marketing to franchisees. This means our systems, tools and processes have been built from the ground up to enable us to deliver marketing to entire franchise networks, at scale.
Today, our franchise clients trust us with a range of projects, from developing creative concepts and launching new franchise brands, to franchise recruitment and conference presentations. And our franchisee clients rely on us for things like their local area marketing plans, digital campaigns, community sponsorships and events.
Franchise brands working with us
Digital ad spend under management
Marketing plans created
Local Opportunity Plans produced
Finance & Ops
People & Learning
Process & Ops